A Global Hotel Company’s Sales Efficiency team needed to accelerate the process of submitting group opportunities to properties, as their existing manual approach was slow and labor-intensive. The team managed 100k+ opportunities, with varying degrees of data structure, which required significant time for review and submission. This often resulted in inefficiencies, delayed responses, and heavy reliance on human intervention. To overcome these challenges, the client aimed to leverage AI and automation to streamline opportunity submission, improve accuracy, and reduce processing time - while keeping a human in the loop for final approvals.