ProcDNA delivers deep expertise in initiating commercial analytics for any pharmaceutical company using the RWE data. We start with scratching the surface by understanding the market for 3Ps (Patient, Provider, and Payer) in your desired indications. We perform deep analytics across 3Ps to help you understand your market segment holistically and make informed commercial decisions.

Revolutionize patient care with our cutting-edge solution designed to monitor and enhance the patient journey. Elevate medication adherence and refine treatment outcomes through a strategic approach, empowering healthcare providers with the insights needed to make informed decisions.

Elevate business performance by delving deep into drug consumption patterns through a robust analysis of patient-level data aimed at optimizing production processes and distribution channels, and enhancing marketing strategies.

Forecast, track, assess, and enhance the effectiveness of pull-through strategies, sales force activities, account management opportunities, and utilization. Deep-dive into gross-to-net considerations for contracts, rebates, formulary positioning, and refine launch dynamics. Identify opportunities for improved cost-effectiveness methods and obtain actionable insights swiftly by prioritizing value, advancing patient-centricity through analytics-guided evaluations of market access landscapes working in partnership with commercial operations.

We leverage a suite of multivariate tools, including patient simulation, discrete choice, and predictive modeling, to inform strategic and tactical decisions at every stage of brand planning. We support the entire brand lifecycle, from launch plan development to ongoing management, by deploying a range of research methodologies. These include qualitative, in-depth interviews and multivariate quantitative studies covering areas like demand, segmentation, pricing, patient journeys, and performance tracking, and engage with key stakeholders throughout the healthcare space, including physicians, patients, and payers, to ensure actionable insights that drive brand success.

Enabling the capability to monitor campaign advancement using real-time analytics, evaluating its channels, and incorporating historical assessments along with the latest market surveys to enhance the bottom line for products and services. Our evaluations encompass both pre-campaign initiatives and post-campaign effectiveness, aiming to comprehend the enduring advantages of optimized campaigns while adhering to financial metrics.

We prioritize a comprehensive understanding of field force requirements to create a purpose-built structure that precisely meets market demands. Leveraging deep insights into your products, customer base, and geography alignment, we strategically position personnel across balanced territories to maximize your market impact.

Streamline healthcare network management continuously with a dedicated HCP Affiliation program designed to meticulously track and map the affiliations of healthcare professionals (HCPs) and National Provider Identifiers (NPIs) to their respective hospitals, focusing on continuously updating and maintaining accurate affiliation data to enable healthcare organizations to effectively tailor their engagement strategies and operations, ensuring efficient resource deployment and enhanced network coherence.

Utilizing extensive data analysis, our services incorporate real-world evidence to categorize physicians according to prescribing patterns, therapeutic preferences, and patient demographics. Our approach involves a profound grasp of brand strategy, providing tactical guidance for physician outreach. This includes delivering consistent, meaningful, and evolving messaging through optimized channel preferences, facilitating strategic decision-making for business.